Information giving

All projects and programs include conveying of information to the public. The key questions to be asked are:

• what type of information is suitable for what audience?
  
• how could information be presented?
  
• what will be the cost?
  
• who will be responsible?

There are many techniques, which are used to get a message. Depending on the target audience and budget, a variety of different options can be employed:

• Mass media - television, radio, newspapers and magazines: have general audience, raises general environmental awareness, can motivate people to participate in process. Can be most helpful in environmental education work.
  
• Newsletters, books and pamphlets: each type must be evaluated for suitability.
  
• Exhibitions: useful resource. Should be combined with other activities.
  
• Video: the most available for the environmental education. The equipment needed is cheap and easy to use.
  
• Posters: attractive, easy to make, good as an educational tool, can be useful in schools and other institutions.
  
• Printed clothing: can be used for a long period.
  
• Badges: cheap to produce, can be used in schools, attractive for young people.
  
• Open meetings: usually for discussing of specific issues concerning environment and development plans. People can be made aware of issues and motivated.